Digital Marketing Manager

Trixie

  • De Pinte, Oost-Vlaanderen
  • Vast
  • Voltijds
  • 1 maand geleden
Would you like to utilize your strategic and operational digital marketing expertise in a world full of infinite imagination?As a Digital Marketing Manager, you'll have the opportunity to develop, implement, and optimize a wide range of digital strategies for both B2B and B2C audiences.Your key objectives and responsibilities:Leading role in the digital marketing roadmap: You develop, implement and monitor digital marketing strategies, with a focus on B2B and B2C.Crafting a digital advertising plan: Based on the objectives of our various markets and past results, you create a robust digital campaign plan. You don't just conceptualize it, but can also operationalize it yourself. You ensure maximum impact through constant monitoring. Not only do you establish a strong Trixie plan, but you also contribute to a robust plan with our key retailers.Website management and optimization: On our B2B & B2C websites, including e-commerce, you ensure an optimal online experience. This involves considering the user experience of our customers, the customer journey and brand guidelines. You can implement necessary updates yourself or oversee an agency if needed.Marketplaces and retailer websites: You take necessary actions to enhance online visibility and conversion on marketplaces and our partners' websites.Continuous monitoring of KPIs and digital trends: You closely track trends and keep a keen eye on business results and the most relevant performance indicators. This enables you to formulate clear recommendations.Your profileA Bachelor's degree in Marketing/Communications Management (ideally supplemented with a postgraduate degree in Digital Marketing) forms your solid foundation.With at least 5 years of relevant experience (preferably in a B2B2C environment or a digital agency), you are ready for the challenges of this role. Experience with e-commerce and marketplaces? That's a bonus for us!You bring good operational and technical knowledge of digital media channels (such as Meta, Google, LinkedIn, TikTok, Snapchat, ...) and tools (such as Mailchimp, Priceshape, Channable, ...).As an experienced project manager, you handle budget and risk management carefully and ensure strong stakeholder management with smooth internal communication and alignment.Your analytical mind and solution-oriented, data-driven approach make the difference.Thanks to your excellent communication skills in Dutch and English and preferably also French, you are able to communicate effectively with internal and external stakeholders (including an agency you manage).We offerAn infinite playground of opportunities!Infinite growth: develop your talents through trial and error within a growing organisation.Infinite impact: a lot of freedom in your job and room for initiative, to fully contribute to building the Trixie brand.Infinite incentives: in addition to a gross salary, you will receive fringe benefits and the opportunity to take additional unpaid leave days.A warm, creative environment where you can truly be yourself, with energetic colleagues who enjoy having lunch and a laugh together.A spot in our cozy office located near De Pinte train station (but home office is also possible).

Trixie